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SINCE 1925 |
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COMPANY PROFILE |
ABOUT US OUR PRODUCTS OUR ACTIVITIES
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THE COMPANY The Company,
established in 1925, is one of the oldest tea merchant in Singapore and the “Shepherd Boy On Buffalo” trademark has been its symbol of
quality chinese tea since then. The Company
is one of the few in Singapore
which blended their own tea leaves using the traditional style.
THE MISSION The Company strives to deliver quality products and value-added services to the customers and view the relationship with the customers as partnership as partnership better defined the “Win-Win” environment.
THE CLIENTELE Apart from being the market leader
in the renowned Singapore delicacy, “Bak Kut Teh”(Pork Ribs Soup),
segment by supplying its house brand tea leaves including“Zhu Ming Bu Zhi
Xiang”, to 90% of the population, The Company is also supplying Chinese
tea leaves,
tea accessories and gift packages to
renowned hotels, restaurants and tea houses in Singapore. Export businesses are also established through direct export and partnership. THE
ACHIEVEMENTS Over the recent years, The Company has gone a stage of revamping its
systems and ways of doing business. Although The Company is still in
the process of revamping, significant improvement has been witnessed. The Company has enhanced its corporate image through active
participation in functions and activities including the followings: 1)
National Kidney Foundation Health Awardness Programs 2)
Senior Citizens’Social Functions 3)
Social Functions organized by The Peoples’Association 4)
Schools and Varsity Events 5) Local Arts Events
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